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More Tweets May Not Bring More Customers

Wondering why the whole spray-and-pray method of social media marketing hasn't radically increased sales? Social media "experts" too often leave out a key concept: conversion marketing. Conversion marketing is the science of...

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Financial Models: A Primer

Can you articulate your business model? Not the idea, or even the market need, but how you make money. If you're scratching your head, here...

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A Job You Love by 2013

Welcome to part four of RESTART 2012, a painless four-part financial scrub-down that will have you in fighting shape before you can say...

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... Because Revenue Rules, and Profit is Power

There are brilliant business ideas—and then there are businesses that make money. Welcome to CreateWorth, a new twice-weekly edition for...

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A Sash and an Attaché

They dominate their market. They’ve nailed brand loyalty. Their sales force is disciplined and aggressive. They’re the Girl...

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In this recent post for The Grindstone, I asked women some hard... Go

Why You Might Want a Prenup

Prenuptial agreements have a bad rap. Many couples consider them... Go

Livin’ the Dream: Molly's Networking Work-Around

It’s been a few weeks since I started my Livin’ the Dream... Go

Greek-Style Turkey Burgers with Tzatziki

  Hundreds of you requested more recipes recently, and who... Go

Livin’ the Dream: Sarah Gets Serious

A month ago, I began my quest to do informational interviews... Go