Wondering why the whole spray-and-pray method of social media marketing hasn't radically increased sales?
Social media "experts" too often leave out a key concept: conversion marketing. Conversion marketing is the science of measuring the q...
Can you articulate your business model? Not the idea, or even the market need, but how you make money.
If you're scratching your head, here are 2 sample Excel financial models: a coffee shop and a web design consultancy.
Use these spreadsheets t...
Welcome to part four of RESTART 2012, a painless four-part financial scrub-down that will have you in fighting shape before you can say “FICO.”
You’ve audited your accounts, cut the junk, and made saving mindless. Let’s focus on y...
They dominate their market. They’ve nailed brand loyalty. Their sales force is disciplined and aggressive.
They’re the Girl Scouts, and after 100 years, they’re finally getting recognized for their financial prowess—with 13 n...
Photo Source: my2butterflies' shop on Etsy
Three days into 2012—how are you doing with those resolutions? Far from perfect, right?
S’all right.
In his new book 18 Minutes: Find Your Focus, Master Distraction, and Get the Right Th...
When I first launched my coaching business—long before my $30,000 breakthrough—I lived in constant fear of greed.
My mantra was, "Better to get by with less than risk being greedy." Every time I quoted a project or price, I felt que...
You work hard for the money. So hard for it, honey. So we’d better treat you right … and we are, with this round-up of our fave earning stories of 2011:
Lo and behold: “female” skills—like encouragi...
When you give aid to women, what happens? Studies show that women use the support they get to build and enrich their communities. You give, they give (and you may get a tax break)—a triple win.
Here, three groups doing terrific work for women:
...
DailyWorth is hiring—and the experience has gotten us thinking about lessons we’ve learned from hundreds of job applications we’ve vetted over the last two years. From us to you, our six top tips for a successful job hunt:
Prove ...
Hey you, working at your computer, sitting for eight hours straight. Want to make some money for becoming healthier?
“Wellness programs” are increasingly available as part of employee benefits packages—and before open enrollment season ...
When holiday hopes are high, but cash is tight, a seasonal job can be a real gift. But how do you find the best job, for top pay?
Rev up. Try Indeed, the world’s biggest job engine—search “seasonal” plus your city to narrow...
